Avon :: Epic Lipstick
When Life Limits you, Reveal Your Most.
Being a woman in this world is not an easy task. Political oppression, mansplaining, body shaming, pay gap and systematic denial of our basic human rights are things all women experience at some point in one way or another in their lives. Avon just wanted to let women know that they are bigger, better and stronger than their foes.
Agency: J.Walter Thompson São Paulo
Creative Direction: Renata Leão & Danilo Janjacomo
Creatives: Renata Leão, Danilo Janjacomo, Ariane Polvani, Talita Cardoso, José Oliveira
Film Production: Paranoid Films
Sound Production: Satélite